Just For Kix directors at convention

What We Provide

Focus on what you love.
We handle the rest.

You bring the passion for dance. We bring the choreography, costumes, music, marketing, software, training, and a nationwide community of directors who have your back.

$0

Startup Costs

No franchise fees. No inventory to buy. No financial risk. Ever.

Your

Schedule

Teach evenings around your day job or family. Prep work happens on your time, from anywhere.

100%

Supported

A headquarters team, peer mentors, and 200+ directors who genuinely want to see you succeed.

What Your Week Actually Looks Like

We remove every barrier so you can spend your energy where it matters — in the studio with your dancers.

Just For Kix director teaching a dance class
1

Choreography arrives ready to teach

Professionally choreographed routines with music for every style and age group. New routines every season. No late nights creating your own.

2

Costumes show up at your door

Beautiful performance costumes and class uniforms designed in-house and shipped directly to you. Plus you earn commission on every sale.

3

Registration and billing run themselves

Our platform handles online registration, parent communication, class scheduling, and payments. You open your laptop and it’s done.

4

Proven marketing fills your classes

35 years of tested campaigns that we know work. Custom flyers, targeted digital ads, social media content, and your own page on justforkix.com — all built from strategies that have filled programs in 200+ communities. You don’t guess what works. We already know.

5

You walk into the studio and teach

That’s it. The part you love. Watching a shy 5-year-old light up. Helping a teenager find her confidence. Building something your community talks about.

Just For Kix has given me the opportunity to not only have a full time job, but it has fulfilled my passion! I took over a program in 2012 with only 60 dancers. We have now grown to over 400 dancers and I am so proud of how far our team has come.

Stefanie Work

Stefanie Work

Sioux City, IA Director — 400+ dancers

35 Years of Data

We Know What Gets Students in the Door

This isn’t guesswork. After 35+ years and 200+ communities, we’ve built a marketing engine that knows exactly what works — which ads convert, what messaging resonates with parents, and when to launch campaigns for maximum enrollment.

Targeted digital advertising — campaigns designed to reach parents in YOUR zip code, optimized from data across every market we serve

Professional print materials — custom flyers, posters, and handouts designed by our team and ready to distribute

Your own web presence — a dedicated page on justforkix.com with online registration, class schedules, and local info

Social media content & strategy — templates, content calendars, and guidance so your socials actually drive enrollment

Seasonal campaign playbooks — proven timelines for fall registration pushes, spring enrollment, summer camps, and re-enrollment

New programs typically see strong enrollment in their first season because our marketing systems are built to work from day one — not after years of trial and error.

200+

Communities Served

30K+

Dancers Monthly

14

States

These numbers didn’t happen by accident.

Every campaign, every flyer, every ad — refined over 35 years across hundreds of communities. When you start your program, you’re launching with a playbook that’s already proven.

You’re Never Doing This Alone

The biggest fear of starting something new is feeling like you’re on your own. At Just For Kix, that never happens.

JFK University

Our training platform with videos, articles, quizzes, and learning tracks covering teaching technique to program management.

Annual Conventions & Workshops

Regional workshops, national conventions, and Together We Dance competitions where you learn, grow, and connect with your peers.

Dedicated Headquarters Support

A real person at HQ who knows your name and answers when you call. Plus experienced peer mentors who’ve been in your shoes.

A Network of 200+ Directors

Women across 14 states who share tips, celebrate wins, and pick each other up. It’s less like a company and more like a family.

Just For Kix directors at a convention

I have worked for this company since I was in High School. I have seen many changes as the Just For Kix programs grow, but the one thing that never changes is how you are treated or cared about.

Sandy House

Sandy House

Clarkston, WA Director

Why JFK Instead of Going Solo?

You could open your own studio. But here’s what that actually looks like compared to joining Just For Kix.

JFK Director

On Your Own

Startup costs

$0
$10,000–$50,000+

Choreography

Provided every season
Create your own

Costumes & uniforms

Designed & shipped to you
Source & order yourself

Music

Licensed & provided
License & pay yourself

Marketing materials

Custom-designed for you
Design & pay yourself

Website & registration

Built-in platform
Build or buy ($$$)

Training & mentorship

JFK University + peer network
Figure it out alone

Brand recognition

35+ years, 14 states
Start from zero

Financial risk

None
All yours
Just For Kix performers on stage

Build Real Income Doing What You Love

This isn’t a hobby. Directors build real, meaningful income that grows with their programs. Many start part-time alongside a day job and grow into a full-time career.

Commission-based growth the bigger your program, the more you earn

Costume & merch commissions earn on every sale, not just registrations

Travel opportunities conventions, competitions, and events across the country

No ceiling some directors manage programs with 400+ dancers

Just For Kix has provided me the opportunity to create a future for my family. I get to make a living doing something I love, and spend my time creating special memories.

Molly Reinhart

Molly Reinhart

New Ulm / St. Peter, MN Director

Just For Kix dancers

Your community is waiting for you.

200+ women across 14 states already said yes. The only question is whether you will too.